I'm Susie, a television professional and creative entrepreneur based in the New York City area. With more than 35 years in broadcast media, I've spent my career behind the scenes bringing stories to life from the control room.
These days, I channel that same attention to detail and creativity into sharing my love for waterless skincare and running 'She's Crafty Susie', my seasonal shop for handmade, personalized creations. I also love website design (self-taught), so I dabble in that as well. Check out my latest effort, here.
Alongside my husband, Craig, and our fur baby, Emmy, I'm building a life that blends creativity, purpose, and a little sparkle!
FINDING THE JOY
The real joy for me is sharing the things that make life easier, more beautiful, and more fun. Whether it’s skincare that gives you that effortless glow, non-toxic swaps for your home, or the little everyday rituals that keep me sane… I love letting you in on what’s helping me most.
Think of this space as your girlfriend group chat... the one where we hype each other up, swap recommendations, and celebrate the wins (big and small). That’s the energy I always want you to feel following me.
we may be soul
sisters if
YOU WANT TO SPEND AS MUCH TIME AS POSSIBLE WITH YOUR FRIENDS & FAM BECAUSE TIME PASSES QUICKLY.
WHITE QUESO, CHIPS, AND MARGS SOUNDS LIKE A PERFECT GIRLS NIGHT TO YOU.
YOU’RE MULTITASKING LIKE A PRO—WALKING THE DOG, SENDING VOICE MEMOS, AND MAKING A LIST OF WHAT YOU NEED FROM THE STORE.
YOU WANT SKINCARE THAT ACTUALLY WORKS, BUT DON’T HAVE TIME FOR A 10-STEP ROUTINE.
YOU’VE THOUGHT ABOUT A SIDE HUSTLE BUT NEED SOMETHING THAT FITS YOUR LIFE, NOT THE OTHER WAY AROUND.